If the sales declines and keep the customers away, companies are often inclined to help their products or services through a price reduction for sale. Pure price cuts are usually only short term success. Innovative performance models can, however, tend to increase long-term revenue by up to 30%, where it is then additionally nachgeholfen marketing yet. The most important tips from current trends (www.trendstrom.de). 1. Provide added value to the customer: Very typical of a value offer is the aviation industry. Almost every time you fly you from Economy can choose buisness-or first class. The basic benefit is always the same. It will be transported from A to B. Nevertheless, the rates as at check-in, the food or the service and can thus be a price differential of up to 1000 percent. 2. Additional selling the car industry, however, is specialized in the sale of additional services. The basic equipment of vehicles usually appears quite favorable. You get the customer to the sales pitch then in the house, it can be rapidly from theConvince some additional benefits, such as trailer hitch, navigation or sunroof. It should however be wary of hidden costs. These customers may not respond to it, and angry. Services, which usually include about a product, should therefore not be offered as an additional service. Thus, it is clear that belong to a car such aswheels, but also an air conditioner today may already belong to the general standard. 3. For machine manufacturers offer different models it is often seen that different models are available with various trim levels. Thus, one usually hears from a basic version and the deluxe or professional model. Usually, the models differ in the speed or other performance features, like different loads. One should note, offer the customer the base model for 30% cheaper, and not the professional model for 30% additional costs. 4. Financing and leasing One can imitate, but also well-known electric markets and now for almost every productor provide a financing or lease offer. A monthly rate of 29, - EUR for a TV sounds at first glance, even in advertising much less expensive than if there 999, - EUR stands. Thus it has attracted the interest of the customer erstmal, even if he determines that it is then perhaps not so favorable, he might still like the product has already been looked at times, and speculation about a purchase. 5. Offer a total package increase of turnover can also create, through the sale of total packages, in which one is the savings in the foreground. The model is found for example in fast-food chains. The menu costs savings such as 4,99 EUR. If you were ordered individually Coke, burgers and fries taste the example 6, - EUR. As a result, customers tend to buy more, because they eventually want to save. Similar models can also be seen by service providers. Even current trend (www.trendstrom.de) follows this course, such as making the overall package of 500 for 129.90 EUR already letterhead design, layout, printing and mailingis included. This creates a win-win situation. The customer receives an affordable package price and the seller delivers the full willingness to pay from the customer. Now you have to let his imagination run wild and transferred the above models on their own business or service. Then one should not forget the new business models to its customers to communicate in an adequate form, ie marketing and advertising to operate. Because whats the use of the best offer, the best machinery and the best-trained employees, if nobody knows about it. In the generation of new performance models and help with innovative marketing approaches trend also like current (www.trendstrom.de). The marketing and advertising agency specializing in the professional marketing of business ideas.
